CSR PR
PR with heart
Making a difference
So often good intentions can go wrong, when it comes to CSR PR. So many times have we been asked to ‘do PR’ on a business having raised some cash for a charity – great that they’ve put the time and effort in to achieve this, but if it’s the usual director and a cheque pose this is getting a bit tired. The PR potential is limited and short lived.
So often good intentions can go wrong, when it comes to CSR PR. So many times have we been asked to ‘do PR’ on a business having raised some cash for a charity – great that they’ve put the time and effort in to achieve this, but if it’s the usual director and a cheque pose this is getting a bit tired. The PR potential is limited and short lived.
“This is where people like us come in. We help brands to plan campaigns that are authentic. We illustrate real brand vales of a business – we don’t create them for the purpose of PR”
Jo SwannSkipton Building Society -Grassroots Giving
Skipton Building Society – Retiresavvy
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