Are you ready to skyrocket your PR, Profile & Profits in 2022?!

 It’s time to play bigger and to make some serious traction, time to elevate yourself above others in your field and stand out for who you are. It’s time to really be seen.

It’s time to get famous! PR is a game-changer for business growth – it’s helped our clients launch new businesses, grow existing ones to hit 6 and 7 figures, and has seen them be invited to speak on stages, to be on TV shows, and we’ve celebrated them winning awards – all by them owning their space, unapologetically. 



We’re opening the doors to our unique Mastermind to support female entrepreneurs ready to turn up the dial on nailing their authority as THE expert in their field next year.

The place to be to supercharge your coaching business!



Is it time you were famous for what you do?

  • Do more people need to know about you?
  • Are you a passion and purpose-led female entrepreneur who needs to reach more people to make more impact?
  • Are you on a mission but are still playing too small?
  • Are you ready to supercharge your business?
  • You’re known in your online circles but could you do with increasing your influence in the ‘outside world to really hit some big goals this year?’
  • Do you want to be featured in national media as the go to expert?
  • Do you want to spread your message globally?
  • Are you ready to take ACTION?

If you answered yes to ANY of these questions you’re going to be excited by this! I want to take you on a journey with me – a really frickin’ exciting journey! GET YOUR APPLICATION FORM HERE!

As I drive my business forward this year I want to take you with me. To share what I’ve learnt and to showcase and champion you. With over 17 years experience and having won awards for big brands, helping them nail their No.1 position in the market I now focus on helping female entrepreneurs harness the power of PR and I’m trusted by the likes of globally renowned BossBabe, and super successful 7 figure business owners like Niyc Pidgeon and Lisa Johnson to deliver PR expertise to their clients. With Chocolate PR already recognised as the go to agency for female entrepreneurs I’m ready to walk the walk of being THE PR Coach who champions and shines a light on purpose and passion fuelled women in business. With a chart topping podcast already under my belt my focus next year is launching a bestselling book, spreading my message on global stages, collaborating with enterprise partners to further expand the reach of my training and to further expand the business internationally. To hit these goals I’m gonna need to get more visible. 

Do you want any of these things too? Will this be the year you stop fucking about and claim your space as an expert?  The year you walk the walk of your mission? The year you turn up the dial and REALLY take up some space in your industry.

  • You might have had PR success before, you might already be recognised in the online space as the expert in your field – but what about in the wider world? 
  • You might be new to PR but you are super clear on your mission – and just need a bigger platform to help share it
  • Are you having impact at the level you REALLY want to?
  • Are you consistent with your profile raising &  unequivocally the No.1 in your field as quoted by 3rd party influencers?

Or could you be doing more….?

I’m looking for a passionate group of female entrepreneurs who are ready to REALLY nail their spot as No.1 and who are ready for an EPIC adventure to come with my on my own journey of world domination next year! It’s a small, intimate group so we can really get into it and keep in our own lanes.

We will work to position you as the No.1 in your field, working with laser focus on the actions that need to be taken to achieve this over the next 6 months.



What’s Involved -In a nutshell?

This Mastermind is called ‘More than Just Media – Make Me Famous’ because it takes more than a bit of press coverage to really position you in that No.1 slot – so what we’re here to do is build your authority from a wider PR perspective.

With action taking focus at the core, we’ll hone in on:-

  • Working towards your ‘Authority Goal’ so we get you recognised for the thing you want to be known for
  • Consistently gaining credibility via visibility  (including getting national press coverage, guesting on podcasts, speaking at events)
  • Raising the stakes in being recognized in your field (to include winning awards, being recognized by leading industry bodies or government agencies)
  • Creating PR-able ‘happenings’ which see you walking the walk to solidify your place as someone making waves

Throughout the programme we’ll be measuring your impact – so we know where you are on that dial – and there are prizes to be won when you smash it!

AND because we might need a bit of fire up our backsides every now and again we’ll have the added bonus of getting our asses kicked into gear by the fabulous bundle of energy that is The Queen Bee, Dani Wallace, who is always a fabulous Get Shit Done injection!

How frickin awesome is ALL THAT?

Each month there will be Apprentice style challenges which you must go forth and conquer so that you are taking action on every element of your PR (guided by a mixture of trainings, co-working accountability ‘Get Shit Done’ sessions & hot seats.) GET YOUR APPLICATION FORM HERE!


The Nitty Gritty:- What will we cover in More Than Media -Make Me Famous Mastermind ?

This is a bit of a hybrid between a Mastermind and a programme – as there is a success path we will follow and lots of training you have access to, but with the added bonus of high level Mastermind support.

We start mid January – wouldn’t it be awesome leaving for Xmas knowing you have this to come back to?!  

Below are the elements we cover:-

KICK OFF: Intention and goal setting and personal pledge around your ‘Make Me Famous’ focus;  Brand and Messaging Audit; Authority Audit and setting of your Authority Goal. First Apprentice style challenge!. Time to get excited about what you can achieve!

ONGOING: The Media: How to be a Media Magnet – AND the Mother of Re-invention. We deliver on the PR Foundations if needed to make sure you are press ready,  so you can confidently communicate your story and your zones of genius but we take you MUCH further than this! We also help you learn how to hammer home the same message, but in different guises for CONSISTENT press coverage. We go way past just telling your story and look at what’s next for you so you become a media star, not just yesterday’s chip paper! With 121s with a national journo you get direct access to trade tips and tricks and you get regular FABULOUS media opportunities to pitch to and a bespoke media contacts list too

Wider World Recognition & Collaboration: Who do you need to be in bed with to open new doors to bigger opportunities? Who’s endorsement would solidify your place as an expert. What partnerships need to happen this year? How can you nail these? What awards can you go for that will see you recognised as a leader in your field? This is about taking your impact offline into the wider world and supporting you to build your authority within trusted networks

Being Heard Globally: Let’s explore where you can speak? Audience building with podcasts and speaking gigs. Time to own the message you want to be famous for with fabulous guest teaches followed by your practice pitches

Creating a PR Happening: Planning a kick ass event (of any kind – online or offline) to get you noticed that will become a PR opportunity on so many levels! We use this as a door opener for PR, for partnerships and collabs, for industry recognition – the whole shebang! This will really get people talking!

Finally: Kick ass checkins, brand audit and any extra teaching required before IN PERSON CELEBRATION EVENT of having nailed your No.1 Status – and the planning of your onward journey!



Fee: £6K + VAT (1K per month payment plans available)

BONUSES available to all existing/previous Choc PR clients and membership members



I was inspired to create this and know it will help you if you feel next year is ‘your year’. If you are ready for more in 2022 this could be just what you need to kick some serious ass!



This is for you if:

  • You are on a passion and purpose fuelled mission, you know your message, and you just need to amplify it
  • Your business is ready to be seen on a global scale and you are ready to attract such attention ( you already have a business and a website)
  • You fully believe in yourself as an expert in your field and are ready to get your ‘stamp’ of authority
  • You said in 2021, “This year is going to be my year”…but you were stopped in your tracks and didn’t quite achieve all you dreamt of
  • You are ready to take consistent action each month to reach high level goals

This is NOT for you if:

  • You are new in business and are not clear on your message and mission
  • You are not committed to owning your space as an expert 
  • You have no understanding of your story and how it connects to your business



It’s time to:-

  • Secure your place as a leader in your field
  • Uplevel your business to enjoy even greater financial rewards
  • Get noticed for the impact you are making in the world
  • Fish outside of your comfortable pond to enable a bigger global reach
  • Feature in publications such as these….







Some of my favourite bits we’ve thrown in…

  • 121 pitch clinic with a national journalist helping you target specific national press with your story
  • FREE access to our PR Power Pack with media bio training, press release and pitch templates & guides
  • Apprentice Style Monthly challenges and leaderboard for some healthy competition on reaching your big goals

Application only (includes an application form and call) . 

This is YOUR TIME. Now. Not next year. Someone else will have claimed your spot by then. It’s time for action….



This programme will be run via an application process – GET THE APPLICATION FORM HERE 



What clients say about Chocolate PR’s Impact:

“Chocolate PR helped me launch my business through PR – and I was a quoted media expert before my business was even live. Now recognised as a global leader in my field their dedication to showcasing me as a true leader in my field, from day 1 has been invaluable, having accelerated my business growth beyond my wildest expectations” Caroline Strawson

“Working with Chocolate PR not only got me press ready, but it also got me up-level ready. I started to believe in myself and my expertise, I started to own my space and get more visible with my message and I committed to making more impact. My time with them not only changed my business but it changed me, and I am forever grateful” Tabassum Sabir

“From working with Chocolate PR I got featured in Forbes and sold out new programmes having been solidified as a true expert in my field. Having honed in on my niche, building authority and getting more visible my business has grown exponentially and I am able to make more impact supporting a wider audience” Marie Teevan

Dani Wallace - The Queen Bee

“Chocolate PR are an intrinsic part of my team. I am here for world domination spreading my message and mission of helping people to show up wise up and rise up through the I am The Queen Bee Movement. The team at Chocolate PR consistency provide me with opportunities to spread my message further and to make an impact more powerfully – they are a huge part of my success story” Dani Wallace

Hear from some of last year’s Famous Five!

Joining this Mastermind was my best business decision last year! The focus, energy and drive Jo and the team provided gave me the confidence to really step up and go out strong with the brand I wanted to create. I knew my mission but had no idea how to confidently communicate it, and to be honest think I would have bottled it a bit if not for this Mastermind. Being one of the ‘Famous Five’ gave me an energy like nothing else and what a year I’ve had! I now have a really recognisable identity, a strong mission I stand behind and a business I love promoting!

Louisa Herridge

Mammas Ignited

I’ve loved being a part of this mastermind and loved working with Jo and Jo. They have really helped me clarify my message, helped me understand what my mission is and focus on what I want to do in the world with my work. Having their support in helping me do these things has led me to being featured in national media, getting speaking gigs and podcast interviews but it’s also helped me reach out with my business into the wider world to form collaborations and partnerships that will help my business grow. I have done so much over these last 6 months I wouldn’t have achieved without their help – I am so grateful.

Clair MacKenzie

The Weight Loss Whisperer

w wasThe last 6 months has been amazing! I feel like I have now completely owned what my message is and this is empowering. I now have so much PR behind me I feel like I am credible when I step in front of potential clients and partners now. I’ve won awards which have blown my mind and run campaigns which have enabled me to engage with influencers and others I can collaborate with in future, whilst really making a difference to those who need help with my support – I would have NEVER done this without their support. I was definitely suffering from Imposter Syndrome before I joined this Mastermind, and I left super confident about who I am and what I have to offer the world. I am so grateful, thank you so much!

Salwa Abdul Ali