ARE YOU READY TO CELEBRATE YOU?







Get Published in the Press
for the FIRST time…or the next time!
Welcome to ‘Celebrating You -The PR Accelerator ’
Step into the spotlight with “Celebrating You – The PR Accelerator”! Our three-tiered PR Accelerator is designed to elevate your visibility and credibility, whether you’re just starting out or ready to make a lasting impact. Begin in The Dressing Room, where you’ll build strong PR foundations with expert guidance and resources. Move into The Party Room to start pitching your story with confidence, supported by our dedicated PR coaches and live Q&A sessions. Finally, join The Dancefloor, our exclusive level for those ready to shine, leveraging media opportunities and PR activities to leave a legacy. Get ready to celebrate all of you – because everyone deserves their moment in the spotlight!
THE DRESSING ROOM:
Get PR Ready!
£97 +VAT/pm a month

![]()
Getting PR Ready is all about building your PR Foundations. Start strong and you’ll go far! Show up as the expert from day 1 and not only will other people buy into your credibility – but you will start to believe in yourself more too . If you’re new to PR this is where you need to be. We’ll nurture you as you find your feet, getting to grips with what PR is and what it could mean for you.
Not sure if you have a story?
We’ll help you find it
Not sure if you’re PR ready?
We’ll get you there
Don’t know how to write press friendly content ?
We got you!
Templates and guides to build your media bio
Press release templates
Monthly PR Training and PR coaches within the group to support you
Imposter syndrome masterclasses to help you overcome your fears
Start slow and build up your PR Power, and your confidence around getting more visible.
BUY NOW – £97/pm
PLUS VAT
THE PARTY ROOM:
Daring to be seen as you!
Starting from £555 + VAT/pm
(Minimum 3 Months)

This is where it all starts to happen -where the real fun begins!
This is where you start daring to be seen. You take your bio and move forward now (or you get it professional written by us); you start to introduce yourself to media, you create content to pitch on a regular basis, you seize timely PR opportunities and you respond to live journalist enquiries we share with you.
We host monthly ‘get shit done sessions’ to hold you accountable and check in regularly to make sure you are on track. We feed you journo contacts and media leads taking the effort out of media research.
You have PR coaches on hand to guide and advise you and live Q&As you can dial into. You also get access to our full ‘Dare to Be Seen’ PR Programme in Teachable, with guided support within the group.
£555 + VAT per month (minimum of 3 months):- Assets created include Media Bio (done for you in month 1); then a podcast 1 Sheet (done for you in month 2); Press Releases/Knowledge Sharing pieces (you will create these throughout with our guidance)
VIP Upgrade: £889 + VAT per month (minimum of 3 months) – get extra support, 121 direct editing of your pitch content by our professional journalistic team ensuring you are pitch perfect with media articles and responses, MASSIVELY increasing your chances of success; access to wider media opportunities reserved for our 121 clients where we pitch for you as your PR manager; a half hour check in call each month
PAYMENT PLAN – £555
PLUS VAT for 3 months
PAYMENT PLAN – £889
PLUS VAT for 3 months
THE DANCEFLOOR!!
Dance like EVERYONE is watching and truly CELEBRATE ALL OF YOU
£1000 + VAT/pm
(6 Month Programme)

Every 6 months we search out our next Famous 5 – people who want to be famous! – not for the sake of it, but to celebrate what they do, to reach more people, to make more impact.
These are people who want to leave a legacy. Working with them within ‘The Dancefloor’ we explore how to leverage the press to build even more authority, but we also look past the media and consider what other PR activities could move the dial for you and your goals.
You get EVERYTHING in the Party Room PLUS:-
Collaborations, awards, speaking opps – these are the wider opportunities we explore as we get you shaking your pom poms like no-one’s watching – yet everyone’s watching!
In person media training day also included
In person ‘get shit done day’ also included
Guest expert masterclasses in the group
WhatsApp group with unlimited access for more personalised support and WhatsApp Wednesdays for PR brainstorming voicenotes- oh yes! Magic will happen here!
Monthly challenges to keep it action focused
1 piece of ‘done for you’ PR content generated each month to aid your pitching
LIMITED TO 5 SPACES. Application only.
We start in Sept 2024 but sign up now and get 2 FREE MONTHS in The Party Room access until we begin to get ahead of the game – RRP £1.3K WOW! x
EMAIL US TO APPLY
What some of our graduates say
This is for you if…
You’re ready to make more of a difference with your work
You know you need to reach more people but you don’t know how
You are highly qualified in your field and deserve to be recognised as an expert
You know your experiences can help others
You have a goal to grow your business this year
And don’t worry, we’ve got you if…
You tell yourself no-one will be interested in your boring story
PR is alien to you, and you have told yourself that you’re not ready
You’re getting in your own way stunting your business growth and you’re sick of it!
It’s ALSO for you if…
You have never been in the press before and have no idea where to start
You’ve dabbled in PR but want to know how to do it properly
You’ve developed your story but don’t know how to make it press friendly
You still need to work on your story, messaging and mission statement
Dare to Be Seen was born to get more incredible small business owners showcased, from startups to those who are ready to grow. We believe in you and what you’re here to do……now it’s time you do too. x
The MAJORITY of us get in our own way.
98% of female entrepreneurs we’ve worked with have suffered imposter syndrome on some level.
100% of our clients feel empowered by their PR coverage & experience increased confidence
Secure your place NOW!
There’s a way to get involved, whatever your budget!
WHAT’S INVOLVED?
We want to be very clear at the outset on what we’re bringing to the party as part of our commitment to you, so here’s an outline of what we cover during our time together.
Here’s a taster of the content we’ll cover but there are more surprises too!
You learn soooo much more than how to write a press release!!
What is PR? Am I PR-able? Positioning Your Story & Your Media Bio
We help you get to grips with what PR actually is and how you can use it in your business, then move on to help you to start getting your story down on paper, in a media-friendly format that’s worked for our clients time and time again. We work with you to create a strong Media Bio – in fact, we write it for you
Your PR Content – Press Release or Knowledge Sharing Piece?
As we progress through the tiers we look at building on your bio and finding a timely PR news hook, and our focus is on teaching you best practice tips on writing a press release or guest blog piece to position your story in a format expected by the media. We also look at how to pitch this story to the press to make sure you hit the mark.
**VIP BONUS** – Hand over your PR content to our expert team, who will offer edit suggestions on your final submissions. INVALUABLE
Understanding your Different Routes to PR & Finding Your Media:
Now it’s time to help you find your best route in to the press you’d like to feature in. We explore the differences between proactive pitching and reactive PR and help you tap into the perfect media contacts – this makes the whole experience more enjoyable, less stressful and more rewarding! We help you get to grips with the best ways to do media research and also hand over some of our best media contacts. We also showcase some easy wins so you can get published online and start celebrating them quickly!
Mindset for Success
Throughout your time with us, we will be on hand to keep encouraging. you to break through any limiting beliefs and to let you know we have got you!
Within 12 weeks you’ll be feeling like a total powerhouse and celebrating being published!
Mastering the art of PR is hugely powerful in terms of what it can do for you – not just what it can do for your business.
We’re excited for you!!
Sounds AWESOME Right?
It's time you were in media such as...

More converts of using Chocolate PR to Skyrocket your business
Don’t miss out!
Secure your place NOW!
Meet Your Teachers…

Jo Swann
Founder of Chocolate PR, Jo is an award-winning PR Director, on a mission to empower more female entrepreneurs to unlock the power of telling their story and share their expertise. She has experience working with the likes of Whistles & Yo! Sushi but her passion now is in supporting female entrepreneurs. With a journalism background, she understands how PR works from both sides of the newsdesk – and this is invaluable.

Jo Maloney
Jo Maloney is a Communications Expert and part of the management team at Chocolate PR. She is also a Business and Life Coach and has supported female entrepreneurs across varied sectors on confidence, attitudes of gratitude and self-worth. Supportive yet assertive her approach ensures women feel empowered to achieve their goals, whilst still being true to themselves and their values.







