We work very closely with journalists – obviously – day to day -and often we introduce national journalists to our entrepreneur clients. Last week we held a VIP meet the media day and I thought I’d share with you some of the feedback we got there as when you’re pitching this kind of info is gold!
In this episode hear the top 5 tips from journalists themselves when it comes to pitching content to them.
These cover:-
- Connecting as a human
- Having a clear mission but not over selling it
- Being specific with your headlines
- Being timely and considering deadlines and keywording your email
- Trying to give them all the answers
Resources:
Join my Facebook Community PR ‘You Can Do It’ https://www.facebook.com/groups/PRYouCanDoIt
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Find me on Facebook https://www.facebook.com/groups/921094561381350/user/561880111/
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Thanks so much
Jo
