Chocolate PR- Raising the Bar

Chocolate PR is an agency passionate about raising the bar and giving the industry a better name. Founded by Jo Swann in 2004 and still managed by her today, Chocolate PR is driven by passion for helping businesses benefit from the power of PR, with a specialism for working with growth businesses and ambitious entrepreneurs. Whether you’re a growing company in Yorkshire or a female entrepreneur in London, we can offer you all-round support so you benefit from our 20 years experience in the PR industry.
“We’ve been delivering award winning results for nearly 20 years working with some of the most innovative companies in the UK.”

Popular PR Services

PR Strategy Plans

We can work as your PR Director to plan strategic PR campaigns, content creation and media relations activity. We often work at board level.

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Get in the Press

From expert quotes in national mags/papers, to sharing your story on the BBC, to products featuring in glossy mag gift guides, we get you in the press.

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PR COURSES

PR workshops, 121 coaching & online PR courses, we’re on a mission to help you harness the power of PR. It’s not just for the big boys.

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PR CLINIC

Fantastic for small businesses who want to tap into our expert knowledge, run something past us or get specific advice.

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Join our exclusive facebook group

For FREE for a limited time only connect with like minded people, get plugged into the latest PR opportunities and receive tips & techniques from Jo and the team each week.

Who we help

Consumer PR

Female Entrepreneurs

Growth SMEs

CSR FOCUSED ORGANISATIONS

LATEST FROM THE BLOG

Brandology Workshop: Your Brand & PR Masterclass – LEEDS

A time to refresh your brand and nail your messaging We are excited to be partnering on this workshop in January that will give small business owners and entrepreneurs a chance to take stock before the year kicks off to ensure they have all their ducks in...

NEW: The PR Accelerator – for Jan 2019

Your fast-track pass to publicity, positioning and PR success - An exclusive 8 week programme to get you in the press in Q1 Welcome! Is one of your goals for 2019 to get in the press? Would you like to have achieved this by the time Q1 is done? If so it’s time to jump...

6 Steps to the Press Saying “YES!” – FREE PR WEBINAR

Join us on a FREE webinar to help you kick off 2019 on a high...get your head in the right space NOW to ensure you waste no time when 2019 arrives. This year isn't done yet - there's still time to use it to really help you gear up for growth next year. You asked....we...

We’re connected to a wide range of press

Instagram

  • Who’s ON IT this year? Excited by the year ahead? Focused on the tasks in hand and ready to grow their business - but alongside that make sure you have some fun, make people smile and take time to stop and enjoy life?
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This lady is someone who does just this and inspires me constantly. Ten years younger than me (Sweet Jesus that IS true!!) she’s set up a gorgeous business that is making an impact globally. She started out from her kitchen table in Yorkshire, and still works from there, but now works on brand partnerships with international brands on set styling; has featured in national press sharing her growth story; makes hundreds of brides dreams come true by creating stunning wedding pieces and helps us all beautify our homes with her creativity and style.
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Big shout out to a fabulous client and friend, @deluxeblooms - you rock, and don’t you forget it!!
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If you’re in #Leeds #Ilkley #westyorkshire don’t miss this chance to get a little piece of the action.
“W H O - W A N T S - A - F R E E B I E ?
Calling all #fauxflower lovers and sceptics!
We’re offering a free trial with our artificial floral arrangements to all local businesses and homes. Try them out for FREE! At DB we offer a monthly rental system, where you’ll get a brand new, beautiful and maintenance free floral arrangement and vase. They brighten up any space, make a great alternative to fresh, they’re allergy free and you can get ANY flowers in any season. And the best part... Prices start from just £40 a month 🙌🏼 That’s a tenner week! So, who wants a free trial? Hit me in the comments below or tag your business bestie! X”
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#bossbabe #womeninbiz #femaleentrepreneur #fempreneur  #sheboss  #ukbusinesswomen #successfulwomen #inspirationalwomen #workingmother
#femalefounders #leeds #ilkley #smallbusiness #decor #interiors #entrepreneursofinstagram #homestyling #weddingflowers
  • So look who's in Marie Claire this month from being one of our 'On the Lookout PR' clients.....
Emma Stirk 🙌👊@ejstirk
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This is from an interview we organised with Emma and the journo writing this piece months ago - love seeing it come full circle :) ⠀
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Emma is used in the intro and conclusion of this piece quoted around her experience of imposter syndrome.

Why does this rock for Emma?
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1) She can now put 'As Seen in Marie Claire' on all her marketing as a fab trust tag to give clients added confidence as national media exposure like this most definitely elevates you in the eyes of customers/prospects

2) She has shared an element of her story that many other female entrepreneurs can identify with - thus engaging her audience and connecting with them as they will see her as 'one of them' - not just a corporate solicitor - something very important to her as she launches her legal services for small businesses, particularly female entrepreneurs

3) She has built a relationship with this journo who loved chatting to her and will most likely come to her again for comment so leading to future PR
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This is the service you too could tap into to get yourself in national press -https://www.chocolatepr.co.uk/pr-services/get-in-the-press/reactive-pr/ ⠀

Are you ready to be more visible this year? x
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#impostersyndrome #bossbabe 
#womeninbiz #femaleentrepreneur #fempreneur  #sheboss  #ukbusinesswomen #successfulwomen #inspirationalwomen #workingmother
#femalefounders #publicrelations 
#entrepreneursofinstagram
  • The feeling of excitement seeing our clients in national press never wanes - especially when they make it onto the front cover! Celebrating client success is our favourite thing to do 🎉
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How did Caroline achieve it?
We have been working with Caroline @narcissisticabuserecoverycoach for a few months now and she is 100% open to PR opportunities and understands the benefit of the bigger picture.
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This came from a journo interested in people finding interesting ways to keep fit. Caroline was in a charity dancing competition at the time and embarking on a new challenge so we introduced her to our contact journo with that hook. ⠀
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Why was this a great opportunity?
Part of Caroline's story of recovery from depression and anxiety was connected to the power of exercise and positive mindset, so we knew this was a great way to push this message.
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Caroline's @authorsandco book - Divorce Became My Superpower - is all about how you can come back stronger, find yourself doing things you never would have, and feeling better than ever. This piece perfectly illustrates now Caroline is loving life with her new found confidence - a great inspiration for others going through divorce who may be struggling.
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We love this piece because it illustrates Caroline's character and her values - and this is something we hammer home to clients in terms of the power of PR. This allows you to connect with people, inspire people and engage people - through storytelling not selling.
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*It can be hard to do this yourself, and indeed you are not tapped into the same journo opportunities as we are in the first place - but if you'd like to be, drop us a message to see how we could help you use your story to generate regular press in 2019. ⠀
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We have a few FREE 30 minute PR clinic calls left this month where we could help you find and hone your story so you can identify press opportunities. 🙌⚡️⚡️*
#womeninbiz #femaleentrepreneur #fempreneur  #sheboss  #ukbusinesswomen #successfulwomen #inspirationalwomen #workingmother
#femalefounders #publicrelations  #author
#entrepreneursofinstagram #womenhelpingwomen #gratitude #lovelife #inspire #divorce
  • THIS makes us happy!! A lovely lady who’s been through the mill celebrating kicking off 2019 by having shared her story in one of the UK’s most read media @thesun 🙌🙌⚡️
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Was she nervous yes? Did she do it anyway..? YES!! Because what’s the point of experiencing something if you don’t use it? Lorna has opened up about her story of workplace stress to open others’ eyes to the risks and warning signs.
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How did she get in the press? Well it didn’t happen overnight- this piece is from work we did pre-Xmas, as part of PR work we were doing for Lorna’s book launch with @authorsandco as @niycpidge brought together inspiring women with a story to tell. Having identified the press angles of her story we connected her with a journo who we thought would be interested and jackpot 🎉
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Is 2019 the year you feel you should make an impact with your story? If so we can help. We understand your nerves and apprehension and work with you to turn sharing your story into a positive experience for you, and the hundreds... thousands... millions you could help.
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Shout up if you’d like some free advice to see if we think your story could be one we help share this year xx ... or if you’d like to learn how to do this yourself don’t miss out on our 8 week PR Accelerator which we’re currently reviewing applications for. Link in bio for more info.  #womeninbiz #femaleentrepreneur #fempreneur  #sheboss  #ukbusinesswomen #successfulwomen #workingmother
#femalefounders #publicrelations #uksmallbiz #impact #business
#entrepreneursofinstagram #womenhelpingwomen #storytelling #hr #stress #workplacestress 
#Repost @thelifestylebalancegroup ・・・
🌟I am so excited to share my message nationally in today’s @thesun online! ..
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I really hope this helps to inspire others about the importance of maintaining a healthy mindset & how it is totally possible to breakthrough it. 
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This is why I am so passionate about The Lifestyle Balance Group and helping Women reconnect to their mind, body and soul to become live their most happiest and healthiest life! 
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NHS data shows almost 15,000 cases where patients were admitted for mental health conditions in 2017/18, while the Offic
  • An Extra Gift for You:
 Just before Christmas we ran a PR webinar on 6 Steps to Press Success-  as our extra Christmas gift to you you can now view this in our 'PR- You Can Do it!' Facebook Group. Settle down with a cuppa and some Christmas choccies and see what you could be doing in 2019 to get yourself in the press for free.
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http://ow.ly/j9FM30n5F0y ⠀
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If you're new to PR it should give you pointers that you can put into practice straight away :)
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#christmaswishes #xmas  #smallbusiness #marketing #womeninbiz #femaleentrepreneur #fempreneur  #sheboss  #ukbusinesswomen #successfulwomen #inspirationalwomen #workingmother
#femalefounders #publicrelations #prforbeginners #uksmallbiz #retail #business
#entrepreneursofinstagram #womenhelpingwomen #gratitude #lovelife
  • We've been on a mission this year to celebrate success of female entrepreneurs, many of whom have been totally 'bossing it!' and love profile pieces like this that really showcase the characters of the women behind these booming businesses.
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Meet Lisa Johnson - otherwise known as "passive income queen" and if it's your goal to make more money through passive income in 2019 we'd highly recommend you look her up!
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👉https://www.bmmagazine.co.uk/entrepreneur-interviews/entrepreneurs/getting-to-know-you-lisa-johnson/👈
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She's on a mission to help us all work smarter not harder and for that Lisa, we salute you! 👌🙌
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#christmaswishes #xmas  #smallbusiness #marketing #womeninbiz #femaleentrepreneur #fempreneur  #sheboss  #ukbusinesswomen #successfulwomen #inspirationalwomen #workingmother
#femalefounders #publicrelations #prforbeginners #uksmallbiz #retail #business
#entrepreneursofinstagram #womenhelpingwomen #gratitude #lovelife

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Get in Contact

Head Office

Chocolate PR Ltd,
1 Aire Street,
Leeds, LS1 4PR

0113 236 1835

From our Twitter

Guys, this is a fantastic opportunity to be seen this year and bag some recognition you deserve. Abigail Horne was a proud winner last year and is now part of the team on the hunt for this year's SuperAchievers.

I KNOW... https://t.co/ovb2yl9n4B

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WANT TO KNOW IF YOU'RE PR-ABLE?

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