Chocolate PR- Raising the Bar

Chocolate PR is an agency passionate about raising the bar and giving the industry a better name. Founded by Jo Swann in 2004 and still managed by her today, Chocolate PR is driven by passion for helping businesses benefit from the power of PR, with a specialism for working with growth businesses and ambitious entrepreneurs. Whether you’re a growing company in Yorkshire or a female entrepreneur in London, we can offer you all-round support so you benefit from our 20 years experience in the PR industry.
“We’ve been delivering award winning results for nearly 20 years working with some of the most innovative companies in the UK.”

Popular PR Services

PR Strategy Plans

We can work as your PR Director to plan strategic PR campaigns, content creation and media relations activity. We often work at board level.

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Get in the Press

From expert quotes in national mags/papers, to sharing your story on the BBC, to products featuring in glossy mag gift guides, we get you in the press.

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PR COURSES

PR workshops, 121 coaching & online PR courses, we’re on a mission to help you harness the power of PR. It’s not just for the big boys.

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PR CLINIC

Fantastic for small businesses who want to tap into our expert knowledge, run something past us or get specific advice.

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Join our exclusive facebook group

For FREE for a limited time only connect with like minded people, get plugged into the latest PR opportunities and receive tips & techniques from Jo and the team each week.

Who we help

Consumer PR

Female Entrepreneurs

Growth SMEs

CSR FOCUSED ORGANISATIONS

LATEST FROM THE BLOG

Quoted as THE expert in national press…

So this rocks and we wanted to share it! ... Caroline Strawson our fabulous divorce and break up recovery coach client is THE expert in this article. Caroline hadn’t even launched her business 3 months ago and now she is the 'go to' media commentator. A fantastic PR...

How to get in the press before Xmas – Tips

We hope you managed to catch our webinar on how to get in the press before Christmas as that was a whole hour of FREE PR advice handed to you on a plate. If you haven't yet you can still catch our next one on Monday by registering here...

VIP PR PROGRAMME NOW OPEN – Get in the press B4 Xmas!

Ready to get the visibility you deserve, take things to the next level, and spread your message more widely - and want to do it all before Xmas?! Be one of 5 entrepreneurs to seize this limited offer! This is the programme for you if you are serious about getting more...

We’re connected to a wide range of press

Instagram

  • When we talk about the impact of celebrating your success this is a pretty good example! Rebecca Lockwood has been on a mission this year, but she'd been doing it diligently, getting her head down and just getting on with growing her business. We helped her write her story to showcase her achievements and just flippin' look at what she has nailed this year! ⠀ 👉https://www.examinerlive.co.uk/news/business/inspirational-mums-incredible-2018-how-15507972?fbclid=IwAR0X4XkwduADIkqmng4ngGHvgDnnn_hvMpL3YWm0Y8qdcRZOO8WtcMRHFJ0👈
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⠀  Have a read and this will help you see how to build up your personal story - you'll see how we share Rebecca's personal story and background as well as acknowledging her current business success. This is what the media love - a back story - the tale of how you got to where you are today.
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⠀  So great to now see Rebecca Lockwood take pride in what she has accomplished but also see how this is inspiring others - we know this will have an impact of other women excited to make 2019 their best year yet x
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Have you taken stock of what you have achieved this year? We bet you'll surprise yourself!!
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⠀  #pr #femaleentrepreneur #womeninbiz #fempreneur #sheboss #ukbusinesswomen #workingmum #successfullwomen #inspirationalwomen  #womensupportingwomen #femalefounders #publicrelations #entrepreneursofinstagram
#womenhelpingwomen #bossbabe #womensvoice #storytelling #media #beheard #growthmindset #business #entrepreneurship
  • PR- is it for you??
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⠀  You know by now that I eat sleep and breathe PR! - but for many PR is still an alien world, one that is misunderstood and conjures up fear or imposter syndrome- Well I’m here to tell you it CAN BE for you! ⠀
⠀  Reflecting over the last 12 months of our year as we plan 2019 has been incredible. So much pride connected to the incredible stories we have helped share of female entrepreneurs globally.
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⠀  But have these all been 6 or 7 figure biz owners? No. Some have and we applaud their success but some have been ⭐️t-ups, and some early stage businesses and we’ve loved seeing them grow!! All have had balls. All have had passion. All have had talent. ⠀
⠀  To get in the press all needed stories, they needed knowledge to share, they needed a mission to engage with- then they needed to know how to make themselves media friendly and we’ve had loads of fun helping all of our clients do this! ⠀
⠀  PR is no longer for the big boys, or just reserved for the corporate world. Female entrepreneurs are in demand by the media - they want your views, your opinions, and to share your success stories. ⠀
⠀  Make sure you capitalise on this as your time is now, and 2019 is set to be ours, and our clients best year yet! Who’s coming along for the ride?
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⠀  Watch this space as we launch exciting new programmes this month, to help you storm into 2019 with confidence and purpose. We’re excited, are you? xx
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⠀ **We are now taking bookings for a FREE 30 minute PR Clinic ** This is to help you see what opportunities you may have in 2019 and to help you find your PR angle and story. Comment me please if you’d like to bag yourself a slot.
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#pr #femaleentrepreneur #womeninbiz #fempreneur #sheboss #ukbusinesswomen #workingmum #successfullwomen #inspirationalwomen  #womensupportingwomen #femalefounders #publicrelations #entrepreneursofinstagram
#womenhelpingwomen #bossbabe #womensvoice #storytelling #media #beheard #fsnTribe #girltribegang #tuesdaymotivation #growthmindset #business #entrepreneurship
  • Exciting to see more female entrepreneurs become best sellers thanks to @authorsandco ⠀
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A collab brought together by @niycpidge whose aim is to help a million women change their lives using Positive Psychology by the year 2020, this is a book that sets out to inspire and motivate. Revealing the personal stories of 10 amazing female entrepreneurs it’s also packed with actionable advice if you’re looking out there wanting to do, and be more. ⠀
⠀  I’ve loved reading each and every one of these stories and they have personally inspired me. We all know life’s too short to not be happy, we all know we shouldn’t let our energy be zapped by things that don’t feel right, we all know that we need to follow our passions and drive to feel truly accomplished - but we forget these things and too often we run on autopilot.
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⠀  If that’s where you are I URGE you to read this book. It will make you stop, take a breathe, and perhaps change direction ….if that’s what’s right for you. It’s about taking control, it’s about creating a life you love and these impressive women have all done just that. Watch this space for media to follow that will share more of their stories- already featured in the press 24 hours after launch 🚀 ⠀
⠀  Congrats ladies on becoming No.1 Best Sellers and big 🙌 to Niyc Pidgeon and @authorsandco for showcasing them and helping them to tell their stories.
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⠀  #savvybusinesswomen #womenentrepreneurs #womensupportingwomen #bossbabes#womeninbiz #womeninbusiness #womenwhowork #bossbabe #femaleentreprenuer #womenwhohustle #communityovercompetition #girlboss #goodvibetribe #girlbossmagic #fempreneur #empoweringwomennow #entrepreneursofinstagram #writersofinstagram #authors #author
  • So - what an article!!! Congratulations Donna Davies!. “A Great PR day! Firstly an article in Fabulous followed by a slot on Talk Radio with Eamonn Holmes.” 👉https://www.thesun.co.uk/fabulous/7788677/motherhood-shaming-gave-me-postnatal-depression/👈
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We just LOVE this for lots of reasons
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1) It has given Donna a voice on a subject very topical to her business
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2) It has promoted her book and her business to a HUGE audience, in a very aligned way, totally on message
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3) It's the result of very quick, reactive PR and Donna saying yes to jumping on a train with 24 hours notice for a photoshoot in London!
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4) It shows what can be done via newsjacking a topical issue in the media
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5) She loved the day and enjoyed celebrating it with her son - being able to blend work and motherhood :)
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6) Donna is making an impact on mums nationwide and it was fantastic to see her recognised
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Are you looking out for such opportunities? Drop me a message!
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#pr #femaleentrepreneur #womeninbiz #fempreneur #sheboss #ukbusinesswomen #workingmum #successfullwomen #inspirationalwomen  #womensupportingwomen #femalefounders #publicrelations #entrepreneursofinstagram
#womenhelpingwomen #bossbabe #womensvoice #storytelling #media #beheard #fsnTribe
  • We love sharing stories and Georgina Graham is a woman who has grabbed life by the horns and at just 28 is making a fantastic future for herself and her little boy. If you're feeling like it’s all a bit much like hard work today, have a read - we're sure you'll feel motivated to kick ass after reading this. ⠀
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In sharing her story we hope to inspire other mums in business, or those who’d like to set up in business.
https://www.walesonline.co.uk/news/wales-news/high-flying-28-year-old-15420335?utm_source=facebook.com&utm_medium=social&utm_campaign=wales_main&fbclid=IwAR0vFPP8AJO2L2BCt2MKIMRTQUVsMop2A1L4rmmKl0hPiNcjPGfM5007MFE
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⠀  Takeaways from this PR piece:- 1) Even super successful entrepreneurs feel nervous about PR - Jo Jo told us she felt very exposed with the piece but she now feels empowered and proud ⠀
⠀  2) Provide the journos with your full story - and get personal.  Don't be scared to share your journey - this is what makes you unique - and as a result your business will also get exposure. ⠀ ⠀
3) Be clear on your message. The piece references Jo Jo wanting to help one million women by 2020. Because we have provided the backstory the journo then doesn't mind mentioning her business goals ⠀
⠀  If you have something to celebrate as you look back over the year I'd encourage you to embrace it! ⠀
⠀  #pr #femaleentrepreneur #womeninbiz #fempreneur #sheboss #ukbusinesswomen #smallbusiness #successfullwomen #inspirationalwomen  #womensupportingwomen #femalefounders #publicrelations #entrepreneursofinstagram
#womenhelpingwomen #bossbabe #womensvoice #storytelling #media #beheard
  • #Repost @_lisa_hammond_ with @get_repost
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✨m a k e  u p  i n  t h e  m e d i a✨  I’m thrilled that my #festivemakeup hacks were chosen to be published in @thesun today. Thanks to @jochocpr for helping this happen 👍🏼
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I’m all about non complicated ways to apply make up for maximum impact, especially when I’m in mum mode so this feature fitted me perfectly .
There are lots of things you can do to switch your look up from day to evening and this season is all about #goldsparkle #eyeliner and #boldlips .
These are all easy additions to your make up bag that can create a beautiful look. You don’t need tonnes of products to create beautiful looks, just good quality products that’ll work hard for you
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If you have any make up questions please message me & I’d be happy to help ❤️
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#makeupinthemedia #makeuptips #makeuphacks #makeupartist #partymakeup #christmasmakeup #makeupideas #instamakeup #instamakeupartist #makeuplover #makeup #makeupbylisahammond #yorkshiremakeupartist #mummy #mummymakeup #motherhood #makeuponthego

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Head Office

Chocolate PR Ltd,
1 Aire Street,
Leeds, LS1 4PR

0113 236 1835

From our Twitter

Delighted to be helping this fabulous lady celebrate her No.1 Bestseller in her local community -being a part of the local business community shouldn't be underestimated, and whilst it's great to be recognised on a... https://t.co/qjZLMNDQSW

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