Web Content Analysis
Making it up as you go along is the stuff of politics and storytelling. It's not the best move for sales and marketing.
Time to go back a step. Then leap forwards.
Websites have a funny way of evolving. There are various kinds...
- the "I inherited it when I joined the company" website
- the "son of the boss designed it at half term" website
- the "designer made it and I don't know how to change it" website
- the "we've outgrown it but it'll do" website
Very rarely do we meet the "I update it 24/7" website.
Few companies ever sit down and work out exactly what they want their website to say. (This won't be you, obviously.)
Nevertheless, you might know someone who would benefit from web copywriting experts offering some friendly web content analysis?
Chocolate PR has specialist web copywriters in Leeds, York, Cambridge and London who can:
- provide Web Content Planning to add gravitas (good word)
- review your Meta Data for SEO
- offer ideas for content rich webpages
- improve external and internal web page links
- write your social media profiles (LinkedIn, Twitter etc)
Our web copywriters are experienced print and web journalists who understand what readers want...
Chocolate and a good story. But not all of the time.
We're obsessed with web copywriting. We've started our own Web Content Writing Blog; Content Rich. Our Senior Web Editor, Michele Andrew, explains why good Meta Data can increase search engine listings; how readers view web content on screen; how to write a content rich website; how to spy on your competitors on-line.