Launch of new business wardrobe in style!

Naked body painting, Chocolate PR, Leeds City Centre and clothes...an interesting combination!

Women like to wear nice clothes to work - to make them look good and feel good, but when do busy professionals have time to dedicate shopping to their work wardrobe....never!

Encapsulating International Women's Day, came the launch of a new way for women to get the look, with less time and effort required - www.businesswardrobe.com seized this diary date as an opportunity to get working women thinking about upgrading their wardrobes.

After causing a stir in Leeds city centre with a naked body painted model, Business Wardrobe founders, Jane Dawson and Claire Crabtree were paving the way for their website launch. Representing the body as an undressed mannequin, the message portrayed was that the body is a blank canvas and whilst the tendency to invest in clothes for casual wear is commonplace, the working wardrobe is an area which is often neglected.

Keen to inject some style and flair into dressing for work, Business Wardrobe are aiming to have a positive effect on our attitudes towards our working wardrobes and is set to fill a gap in the market for professional, yet individual outfits for work- with the help of a number of European designers who they've secured, which can not be bought anywhere in the UK.

Their new website is due to launch in April, but register now and you'll get 10% discount on your first purchase: www.businesswardrobe.com.

Chocolate PR were chosen by Business Wardrobe thanks to our creative approach and strong local press contacts - so watch this space to see them in the media very soon. They've already had news in the Yorkshire Post Business Supplement, and a piece featured in The Leeds Guide.